The challenge
Sales teams were doing critical work across disconnected systems.
Program managers tracked sales plays manually across documents and spreadsheets while sales teams moved between multiple tools. The result was duplicated effort, limited visibility, inconsistent data, and unnecessary context switching.
My role
UX lead across research, workflows, permissions, product strategy, prototyping, and collaboration with a large engineering and product organization.
“One place to plan, execute, and measure, not five different tools.”
From fragmented tools to a connected workflow.
Boost unified sales plays, contacts, calling, team phone monitoring, bulk email campaigns, reporting, analytics, data-quality reviews, role-based permissions, and automated next tasks into a shared platform.